AI-Powered Sentiment Analysis for Public Engagement

A leading public organization focused on AI policy in the Netherlands faced growing challenges in understanding and responding to public opinion. Without structured insights into online discussions, decision-makers struggled to engage meaningfully in public debates or adapt strategies to emerging sentiment trends. In addition, monthly reporting on AI-related topics required extensive manual effort, limiting both speed and accuracy.

The organization aimed to gain a deeper, data-driven understanding of how citizens perceive AI. By turning social media conversations into actionable insights, they sought to make faster, more informed decisions, improve transparency, and foster stronger engagement in national AI discussions. At the same time, they wanted to modernize their reporting process, making it more efficient, visual, and insight-driven.

To transform how the organization monitored and acted on public sentiment, we built a comprehensive AI solution:

• Sentiment Analysis: Implemented a social media sentiment analysis tool that gathers and processes public opinions related to AI in the Netherlands.
• Data Visualization: Provided intuitive visualizations for easy interpretation and action.

Real-Time Insights: Enabled real-time tracking and analysis of public sentiment.